About Robb

Robb Wolf posesses a unique perspective of both scientist and athlete as a personal trainer at NorCal Strength & Conditioning. Some of Robb’s athletic achievements include winning the Natural Athletes Strength Association California State Power Lifting Championship at the age of 19 and a 6-0 amateur kickboxing record. Robb is an NSCA Certified Strength and Conditioning Specialist. In addition, he is a USAW Olympic Weightlifting coach, and a certified CrossFit Coach, the highest level of CrossFit training certification, possessed only by a handful of strength & conditioning coaches throughout the world. Robb received his scientific training at California State University Chico where he earned a BS in Biochemistry. From here Robb worked as a research biochemist for 5 years, and includes in his CV lipid metabolism research at the Fred Hutchinson Cancer Research Center as well as Paleolithic Diet research with Prof. Loren Cordain of Colorado State University and author of the book The Paleo Diet. Robb is also a review editor for the Journal of Nutrition and Metabolism. Additionally, Robb is co-publisher and editor-in-chief of The Performance Menu.

Wal-Mart Fitness

By | 2008-08-07T18:26:00+00:00 August 7th, 2008|News|

My response: You want to minimize the use of that stuff in day to day training. We are trying to make you a fat burning [...]

She did WHAT?!

By | 2008-07-24T18:05:00+00:00 July 24th, 2008|News|

Now that is fantastic stuff but I’m going to take a moment a brag about Angela and her history at NorCal. Angela was a John [...]

Food Pyramid Scam

By | 2008-06-05T18:50:00+00:00 June 5th, 2008|News|

Nicki’s family has dabbled in this stuff (you Quixtar relatives know who you are!) but no harm, no foul. Perhaps the largest pyramid scam ever [...]

Three ring circus

By | 2008-05-28T20:27:01+00:00 May 28th, 2008|News|

When preparing for the unknown and the unknowable it’s sometimes nice to work in a little bit of chaos! This is in pretty stark contrast [...]

Memorial Day

By | 2008-05-26T14:16:00+00:00 May 26th, 2008|News|

to our men and women in the armed forces. Your jobs are always tough and the thanks is often slim or fleeting. I’ve spent a [...]

Comments Off on Memorial Day


By | 2008-05-25T20:03:00+00:00 May 25th, 2008|News|

Nicki went 4 for six on the day with a 48kg. snatch and a 66kg clean & jerk! WoooHO! Nicki did great considering this was [...]

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