About Justin

Justin Scott was Southern born, East Coast bred, and Midwest educated. The only constant being a love of athletic, martial arts, and competition. While earning a Bachelor and Masters degree from Purdue University he competed as an amateur boxer, endurance athlete, and trained Krav Maga (an Israeli self-defense system). These activities led to coaching a variety of athletes in everything from combative sports to endurance events. As a Krav Maga instructor Justin has had the opportunity to train not only civilians, but military, law enforcement and first responders on how to appropriately react during violent and life threatening situations. Due to his diverse experiences, Justin is able to bring a unique understanding of people, goal setting, achievement, and motivation to his coaching. He knows achieving one's goals in health and fitness can be difficult, but believes anything is possible with the right resources, programming, and motivation. With an eclectic background and rich steeping in fitness and nutrition Justin is able to coach a variety of clients with phenomenal results. "I find each individual comes to me with their own strengths and weaknesses, goals and aspirations, and perceptions of their ability to achieve them. I live for these moments when I see a client do something they never thought they could, or achieve a goal they always wanted to." Justin is a Certified Crossfit Endurance Coach, Phase B Certified Krav Maga Instructor, and Phase B Certified Fit-To-Fight Instructor.


Posts by Justin

    Renee Sacks-Smith: A Year in Reflection

    Posted by on May 28, 2013 in Featured Clients, In The Gym, Outside the gym, Paleo, Paleo Challenge, Testimonials, Uncategorized | 7 comments

    Renee Sacks-Smith: A Year in Reflection

    So, tell us who you are, where you’re from, and how you heard about “Paleo” & NorCal S&C? “I’m Renee Sacks-Smith, 48 yrs old 3rd generation native “Chicoan”, mom to 2 kids, and daughter of a mother living with stage 4 breast cancer. I heard about the Paleo lifestyle a little from reading about it, but learned a lot from my neighbor Justin. I also heard through the grapevine about NorCal, but didn’t know too much about it till I met Justin.” Did you have any other experiences with...

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    Life’s a Journey

    Posted by on May 6, 2013 in Featured Clients, In The Gym, Outside the gym, Testimonials | 5 comments

    Life’s a Journey

    “Life should NOT be a journey to the grave with the intention of arriving safely in an attractive and well preserved body, but rather to skid in sideways, chocolate in one hand, martini in the other, body thoroughly used up, totally worn out and screaming WOO HOO what a ride!” –Unknown As I often say, “I’m not that smart. I just quote smart people.”… and this  is one of my favorite quotes. “Life’s a journey”. We hear this saying all the time. We say it to friends, family, and...

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    Are you a PIG or a CHICKEN?

    Posted by on Mar 5, 2013 in In The Gym, Nutrition & Health, On Ramp, Outside the gym, Paleo, Paleo Challenge, Uncategorized | 0 comments

    Are you a PIG or a CHICKEN?

    “Are you a pig, or are you a chicken?” It was a curious question, for sure. What was once a simple training session had now become a serious discussion on life, and like most of life’s questions, we had no idea of the correct response… As if our blank stares weren’t enough to tell we didn’t have a clue how to respond, again, we were asked, “Are you a pig, or are you a chicken?” To me neither answer sounded particularly correct. I didn’t want to think of myself as a pig, nor as a chicken. It would seem in this battle...

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    PAIN

    Posted by on Jan 28, 2013 in In The Gym, Nutrition & Health, On Ramp, Outside the gym, Paleo, Paleo Challenge, Uncategorized | 1 comment

    PAIN

    In the wake of our NorCal Pound For Pound Challenge, and our Paleo Challenge, I’m reminded of a quote by one of my old instructors: “Growth is in discomfort. So, tomorrow, like today was, is a new day, with new opportunities for growth. Growth is unlimited. The limits that exist are put there by us because growth is also scary. Growth is uncomfortable. Comfort is for timid creatures. Comfort is for those experiencing neither pleasure nor pain, choosing to bask in mediocrity, instead of risking it all to be something more. The path...

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    Why “Max”?

    Posted by on Jan 22, 2013 in In The Gym, Movement, Nutrition & Health, Outside the gym, Uncategorized | 0 comments

    Why “Max”?

    Whether it’s my client’s training or my own, I believe in being MINDFUL of one’s actions, and PURPOSEFUL in one’s actions. In my mind, goal setting is a must. You make a goal, create a plan, and then follow the plan (provided it’s working) until you reach your goal. Adjustments may be made along the way, but the formula is still the same. Now, how do you know if the plans working? The answer is simple, you keep records, and review them regularly. Those who have specific goals, keep accurate logs of their actions....

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    DREAM

    Posted by on Jan 8, 2013 in In The Gym, Nutrition & Health, On Ramp, Outside the gym, Paleo, Paleo Challenge | 0 comments

    DREAM

    Dream and give yourself permission to envision a You that you choose to be. - Joy Page So many of our dreams at first seem impossible, then they seem improbable, and then, when we summon the will, they soon become inevitable. - Christopher Reeve Sometimes, the only realists are the dreamers. - Paul Wellstone When you cease to dream you cease to live. - Malcolm Forbes All men dream, but not equally. Those who dream by night in the dusty recesses of their minds, wake in the day to find that it was vanity: but the dreamers of the day are...

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    Tuesday Motivation

    Posted by on Dec 18, 2012 in Outside the gym | 0 comments

    Tuesday Motivation

    “Time is the most undefinable yet paradoxical of things; the past is gone, the future is not come, and the present becomes the past even while we attempt to define it, and, like the flash of lightning, at once exists and expires.” ~Charles Caleb Colton “Yesterday is a canceled check; tomorrow is a promissory note; today is the only cash you have – so spend it wisely.” ~ Kay Lyons “We don’t have an eternity to realize our dreams, only the time we are here.” ~ Susan Taylor “You can’t change the past,...

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    Monday Motivation

    Posted by on Dec 10, 2012 in In The Gym, Outside the gym, Paleo Challenge | 1 comment

    Monday Motivation

    “Courage is not the absence of fear, but rather the judgement that something else is more important than fear.” -Ambrose Redmoon “Worry does not empty tomorrow of its sorrow; it empties today of its strength.” -Corrie Ten Boom “You’ve got to follow your passion.  You’ve got to figure out what it is you love–who you really are.  And have the courage to do that.  I believe that the only courage anybody ever needs is the courage to follow your own dream.” -Oprah Winfrey “Look at a day...

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    Monday Motivation

    Posted by on Nov 26, 2012 in In The Gym, Outside the gym | 2 comments

    Monday Motivation

    “This is the beginning of a new day. God has given me this day to use as I will. I can waste it or use it for good. What I do today is important, because I am exchanging a day of my life for it. When tomorrow comes, this day will be gone forever, leaving in its place something that I have traded for it. I want it to be gain, not loss; good not evil; success not failure; in order that I shall not regret the price I paid for it.” - Unknown “You’re writing the story of your life one moment at a time.” - Doc Childre and...

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